Green Intelligent Transportation in tourism and hospitality and intention to revisit Egypt as a tourism destination :tourism image as a mediation

Document Type : Original Article

Authors

1 Tourism studies department,Faculty of tourism and hotel managementm, Suez canal University,Ismailia, Egypt

2 Hotel studies department,Faculty of tourism and hotel managementm, Suez canal University,Ismailia, Egypt

3 Tourism studies department, Faculty of tourism and hotel management ,Suez Canal University, Ismailia, Egypt

Abstract

This study aims at exploring the effect of Green intelligent transportation on improving the tourism image and motivate the intention to revisit Egypt as a tourism attractive destination. Data was obtained from surveying 300 tourists. A totals of 285 responses were obtained with a response rate of 71.3%.
Smart PLS 3 was employed as the main data analysis technique to provide a more clear explanation of how Green intelligent transportation in tourism and hospitality effect positively on improving the tourism image and revisit Egypt as a tourism destination using the most modernized transportation system. The results indicate that green intelligent transportation has an effective positive relation in improving the tourism image and intention to revisit .The study also recommended the need to provide a safe smart network for tourist transport in Egypt as tourism destination, using green intelligent transportation and green environmental practices that preserve the environment to improve the tourism image of the tourist destination and to revisit.

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