The Effect of Green Transformational Leadership on Employees’ Green Behavior: Mediating Role of Green Human Resources Management and Moderating Role of Employees’ Green Values

Document Type : Original Article

Authors

1 Tourism studies department Higher Institute of Tourism and Hotels E.G.O.T.H Ismailia

2 East Port Said University of Technology

Abstract

Awareness of the environment and environmental ethical behaviors are increasing day by day in the travel and tourism sector. Different concepts are examined from the green point of view. This research examines the impact of green transformational leadership GTL on employees' green behaviors EGB with the mediating role of green Human Resource Management GHRM practices and the moderating role of employee green values EGVs. Hypothesized relationships were tested through a sample of 250 employees in EGYPTAIR Training Academy, and structured equation modeling (PLS-SEM) was conducted to analyze the obtained data. Findings reflected a significant impact of green transformational leadership GTL on both in-role and extra-role employees’ green behaviors. Besides, green human resource management practices mediated the relationship between the green transformational leadership and both types of green behaviors. Furthermore, it was observed that the individual green values as a moderator variable, strengthened the association between green human resource management and both types of green behaviors. Research findings assure that the adoption of these green strategies will empower Egypt Air Training Academy to enhance its sustainability initiatives and establish itself as a benchmark for other entities.

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